Nekodex by Perp Labs

Web3 has a UX problem. Not a design problem — a philosophy problem. Most of it is built by people who are comfortable with complexity, for people who aren't, with no one in the room willing to say how weird that is.

Nekodex was the attempt to fix one corner of that. The brief, loosely: make trading tokens feel less like defusing a bomb. Chain abstraction handles the infrastructure. Our job was to make the surface honest.

I learned more about data-informed design in this stint than anywhere before it. Amplitude open in one tab, user interview notes in another, a Figma file that kept changing its mind. The fail-fast thing people talk about — it's real, and it's uncomfortable, and it's correct.

What I'd do differently: validate the audience earlier. We built something genuinely usable. Whether enough people wanted it was a separate question, and we asked it too late.